Best Practices for Using Instagram for Your Personal and Business Brand

Social networking has proven to become a fast and successful marketing tool for organizations of any size. For all those, it is a savvy method to stay in touch with those that you realize. Insta-gram is among the very popular new kids on the block so far as social media marketing can be involved. One of the reasons which Instagram is popular is that it uses photos to convey a message. This is just a marketer’s dream as pictures and photos tend to draw more attention and draw people when compared with text message.

As a individual, you can also benefit from upping your profile utilizing Instagram. Utilizing Insta-gram on face book will raise the visibility of your profile since people share and socialize together with photos significantly more than every other content that is available. The program enables you to run your photos through a filter, which in essence, just edits them so that they look more and better professional. You might even share photos in your own Twitter account so that you may garner more attention and also get more people to accompany you.

What’s more visually focused

As a company, social media marketing is one of the best marketing tools you can use without spending an excessive amount. Instagram enables you to keep your customers updated about what is new. You can upload many photos in each single day to keep people thinking about what is new with your company and also for any new improvements. But, make certain you do not share a lot of photos in order you give people enough time for you to see them and answer them. It’s important to be consistent so that the clients also know what to expect concerning posting photos, brand new information, or every other news.

You might even share some photos of this buy cheap followers behind the scenes of one’s organization so that your clients and clients feel much more as a part of your business, that may make them more inclined to become loyal customers. You might even show them how to utilize a product, photos of a meeting that you are having or something different that is not public information and can be more personal, such as photos of your office or employees. This shows people the side of one’s business which would make them wish to keep checking back, or they want to follow your own profile to determine what new things they can find or discover.

“As a private brand, provide them insight into how you think, pick and identify”

Instagram is also a excellent method to share some of this work you’ve done. This, essentially, shows others exactly what it is possible to do and also certainly will sell projects to potential clients. Invite your own followers to promote brand loyalty; for example, responding to a comment made in your goods. This also works for a personal profile ; to get people to accompany you and also interact with your Insta-gram profile. Needless to say, you even need to socialize with them follow along with, and comment on their photos.

Because your Instagram profile can simply be looked at by individuals you are friends with on your fans and followers list, it is best used with yet another sort of social networking like face book since so many more folks are going to have the ability to find out and respond to your photos.

1st point of contact

You can use Insta-gram to guide people to your personal weblog, other social networking like P-interest, or even your company website. In both these cases, the photos function as a bait to find people thinking about you so that you can then present additional content. You could even use hashtags to style an image or connect various photos that are related in a manner which you would like people to find out. Additionally, it attracts likeminded people because they’ll succumb to hashtags on matters they are interested in.

It’s ideal to shoot good, clear photos onto Insta-gram. A poorly shot photograph cannot be salvaged by the filter function from Insta-gram. Folks will respond to photos that are taken. In addition, you will need to keep abreast about what’s relevant and interesting to your followers thus request feedback and understand what they are saying so it is possible to post photos that help keep them interested on your profile. You could also make your photos pleasure by tinkering using creative photo photos.


Simple Tips to Promote Your Business on Instagram

Even as you read this, thousands of users are posting pictures on Instagram. It is fast becoming one of the most popular sites not just to share images but to promote business as well. Launched in 2010 by co-founders Kevin Systrom and Mike Krieger, Instagram is available to Android and iOS smartphone users.

There is no denying that Instagram pictures get noticed. The tools available at Instagram turn even average looking pictures in to something artful.

Posting images is an easy and effective way to get your message across. A picture is worth a thousand words. You have heard it a million times. Needless to say, people are naturally drawn to beautiful images. On Instagram, you can present your products or services in visually appealing images for all to see buy Instagram followers.

Another factor that makes Instagram a sure hit is that it allows for customer participation. You can encourage your followers to share photos that feature your products. Or you can urge your customers to use hashtags of your company’s name or the product you offer.

Making an account on Instagram doesn’t take much time. However you need to put in some efforts to get the maximum out of Instagram for successful search engine optimization of your business. Some of the ways to promote your business effectively on Instagram include:

Be flexible and creative

No matter what products or services you offer, you can promote them through images. For instance, if you own a bakery, you can post images of the delicious confectionary you prepare.

However don’t restrict yourself to end user products only. Once in a while you can post pictures that show what goes on behind the scenes. For instance, you can post pictures of a workshop in progress or show your chefs at work in the restaurant preparing delicacies. Or if you own a web design and development company, you can show your web designers brainstorming new ideas for a website in a meeting.

Use a hashtag

Use (#) hashtags, while writing captions for your Instagram photos. It helps others to locate your picture while searching for the particular keyword. For instance, if you own a hotel in Delhi, write the caption along with hashtags of your hotel name and location. Anyone who is planning to visit Delhi might find your hotel’s image on Instagram and decide to check out your hotel.

Hold contests

Starting a contest is an effective way to boost online visibility of your business. After all, everybody loves to win free stuff.

Encourage users to post images related to your products or services. For instance, if your own a restaurant, you can start a contest asking users to post the images of foods and beverages they have enjoyed at your restaurant with a creative caption title.

And you can offer the lucky winner a free coupon for a meal at your restaurant. The whole point of holding a contest is to engage your customers and build your online presence stronger.

Be interactive

Be an active user. Post images and post them often. Customer engagement is very important. After all, what is the point of being on the social media site if you are not social on it? Check out what your customers have to say and always reply to their comments.


Besides make sure to create a location page for your business. This will enable you to find other posts from your location.

Share on other sites

Instagram allows its users to share their pictures on other social media sites. Upload your picture son Instagram and share them on Twitter, Facebook, Flickr or Tumblr and gain maximum exposure.

Starbucks, Nike and many other brands are on Instagram. Ever since its inception, Instagram has seen phenomenal growth. Having an Instagram account is a must to make your web marketing campaign a success.